UENO TOWEL

Ueno Co., Ltd. is a towel manufacturer based in Sennan (Senshu area), Osaka. The official site lists its founding date as February 10, 1967.

The company introduces its history as continuing Senshu towel production while preserving the “atozarashi” finishing method and creating original products.

As a manufacturing stance, the site describes combining skilled craftsmanship and modern technology to develop products with flexible ideas beyond conventional frameworks.

One of the featured products, “Senshu Bijin,” explains its approach using specially processed cotton yarn and references changes during the “atozarashi” process (yarn expansion and formation of air gaps) as part of its product concept.

The official site also provides purchasing links (Online Shop List) and inquiry information to support both daily use and gift needs.

Founded on February 10, 1967

The “About UENO Towel” page lists the founding date as Feb 10, 1967, presenting the company as a long-running towel maker in the Senshu region.

Preserving “atozarashi” finishing for Senshu towels

The official site explains that the company has preserved the “atozarashi” method while continuing Senshu towel production and creating original products.

“Senshu Bijin” explains yarn and weaving concepts

The product page describes weaving with specially processed cotton yarn and explains that, during the “atozarashi” process, the yarn expands and forms air gaps—linked to texture and everyday usability, including absorbency and drying characteristics.

Craftsmanship × technology

The top page states the company aims for flexible manufacturing by combining skilled craftsmanship with modern technology and creative thinking.

Direct sales and shop links on the official site

The official “Online Shop List” provides links and guidance for purchasing products shipped directly from the factory.