ZOHO-GAMA

ZOHO-GAMA is a Mino ware kiln located in Tajimi City, one of Japan's best-known pottery regions. The kiln manufactures and sells ceramics, and its products are distributed through specialty shops in Japan as well as through online channels.

The workshop, sometimes referred to as "a pottery studio with a shrine," is open to visitors and is introduced on the website together with access information, opening hours and parking availability. This setting reflects the kiln's close relationship with its local community.

On the official online shop, customers can browse a variety of categories including special limited items, year-of-the-zodiac pieces, soba cups, GOSU AKAE, SHU crackle ware, camellia series, rice bowls, yunomi cups, mugs, plates and bowls, table accessories, tea ware, mukozuke dishes, sake ware, and collections inspired by artists such as Rosanjin, Ogata Kenzan and Nonomura Ninsei.

The English "OVERSEAS" page explains that ZOHO-GAMA's craftsmanship is recognized as an intangible cultural heritage and highlights its expertise not only in AKAE, but also in techniques such as sometsuke (blue-and-white) and Oribe. It also notes that many people describe ZOHO-GAMA's tableware as having "beauty derived from functionality," making the dishes served look even more delicious and elegant.

For wholesalers, the page provides information on how to purchase products, while private customers are invited to contact the kiln directly via email. Alongside the online shop, ZOHO-GAMA uses social media and online marketplaces to share news about events and new items, continuing to promote the charm of its hand-painted Mino ware to customers in Japan and abroad.

Hand-painting specialists with a focus on AKAE

ZOHO-GAMA is introduced on its OVERSEAS page as a Japanese pottery specializing in hand-painting, particularly in AKAE (red painting). The kiln is committed to carefully hand-painting each piece, creating tableware that brings warmth and individuality to the dining table.

"Sennichi-zuri Red" — a unique red pigment

The kiln is known for its original "Sennichi-zuri Red," a red pigment that is carefully ground in-house over a long period of time to achieve ultra-fine particles. This pigment is used to create deep and vivid red decorations on motifs such as camellias and seasonal plants.

Tableware with "beauty derived from functionality"

According to the kiln's own description, ZOHO-GAMA aims to create a "beauty derived from functionality." By designing forms and sizes that are easy to use in daily life, the kiln produces pieces that make the food served look even more attractive and enjoyable.