Beni-imo and brown sugar, awamori and yachimun. The southern islands.

Beni-imo (purple sweet potato) tarts, chinsuko (shortbread), brown sugar sweets, goya and island vegetables, Okinawa soba, and rafute (braised pork belly). Okinawa is a prefecture compiling ingredients and cuisine unique to the islands. Beyond beverages like awamori and shikuwasa drinks, crafts like yachimun pottery, Ryukyu glass, shisa statues, and bingata fabrics are also enriched. Being conscious of a Made in Japan-first lifestyle, through south island food, tableware, and textiles, you can introduce a bit of Okinawa's atmosphere into daily life.

Beni-Imo Tarts and Brown Sugar: Sweet Things from the Islands

Tarts generously using beni-imo paste, brown sugar itself, baked sweets and candies using brown sugar, chinsuko, and more—Okinawa has many sweets with rustic and strongly sweet flavors. We will introduce these island sweet things, easy to incorporate not purely as tea accompaniments or travel souvenirs but as everyday snacks.

Goya, Okinawa Soba, Awamori: Island Meals Set

By assembling Okinawa soba dried noodles and soup, rafute and soki (pork spare ribs) canned goods or retort pouches, deli items combining goya, and dressings, you can enjoy "island meals" at home. We also introduce beverages causing the dining table to feel tropical, like awamori and shikuwasa drinks.

Yachimun and Ryukyu Glass: Southern Tableware and Glasses

Yachimun plates and mugs with chubby shapes and bold paintings, and Ryukyu glass cups and bowls bringing fun through fluctuating colored glass, associate the daily dining table with southern seas and skies. We will focus on introducing tableware and glasses easy to incorporate into daily meals, tea, and drinking times, alongside how to use them.

Expanded Image

Welcome to MADE in JAPAN.JP

Register for free to save your favorite tools, post reviews, and earn scores.